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engagement Archives - Social Strategy1

08 Jun

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Being Transparent is Key for Online Brand Success

June 8, 2011 | By | One Comment

Tim League of Alamo Drafthouse shows brands why transparency works online, even when it is very aggressive.

12 Apr

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Do Your Tweets Pass the Test?

April 12, 2011 | By | One Comment

“Twitter is like a real-time resume,” writes digital marketing expert Mitch Joel. So to help us ensure our messages are putting their best faces forward, he shares his Twitter Test. It starts by reviewing your recent Tweets and really thinking about them in context.

06 Sep

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Social Media Strategy – Conversation for a Cause

September 6, 2010 | By | No Comments

Cashing in on social media isn’t just for profit-producing entities. In fact, a social media strategy is a smart addition to the non-profit director’s tool kit. Here’s how to leverage this powerful medium to promote your mission…

27 Aug

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Engage Consumers – Corporate Blogging for Fun and Profit

August 27, 2010 | By | No Comments

No, this isn’t a continuing ed class at your local community college. This is about writing a blog that will help nurture those valuable online influencers. And, if you follow a few simple tips, you might just have a little fun doing it.

02 Aug

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Old Spice Guy Rocks New-Style Media

August 2, 2010 | By | No Comments

Social media is about engagement. Well, Old Spice Guy is engaging his fans on a whole new level. The character is using YouTube to post personal responses to questions and comments from the social media world.