Steve Ennen to Speak at the Social Media Insider Summit 2012

Steve Ennen, Social Strategy1’s President and Chief Intelligence Officer, will be speaking in Key Largo, Florida at the Social Media Insider Summit January 25th, 2012.  Steve’s Keynote entitled, Rethink the Organization: How Social Media Makes Marketing the Nerve Center of the Enterprise, will discuss the importance of social… Read more

Pardot Study Shows Twitter Most Popular Among B2B Marketers, But LinkedIn Has Best ROI

Pardot, a leading marketing automation company, recently released a study of social media usage among B2B marketers. The data, which can be viewed in this helpful infographic, shows that Twitter was the most-used social media tool for this group even though it was not necessarily the most successful at… Read more

Social Media Off The Wall: The People vs. SOPA And PIPA

Social media pandemonium took place this week in an attempt to stop the Stop Online Piracy Act (SOPA) and Protect Intellectual Property Act (PIPA) from being passed by congress. Wednesday January 18th, popular websites like Wikipedia and… Read more

Do You Know How to Use Mobile Apps to Grow Your Business? [Webinar]

Mobile applications (or Apps) are very popular amongst mobile users and according to The Market for Mobile Application Development Services Report from research2guidance, projected Mobile App Revenue for 2015 will be around $100.1 billion (2010: $10.2 billion). There is plenty of… Read more

Ongoing Blog Development Requires Time, Diligence, and Follow-Up

Starting a business blog is fairly easy, maintaining one is a completely different story. A 2008 Technorati survey showed that roughly 95 percent of online blogs were in fact abandoned and we are seeing this trend continue into 2012. Ongoing blog development is the only way to be… Read more