4 Surefire Ways To Increase Inbound Links

Although search engine algorithms sometimes change, inbound links always play an important role in website rankings. The more inbound links you have, the higher your page is likely to rank when a potential customer searches keywords related to your site. Search engines like Google assume that a website is… Read more

Social Media Communities 101: Getting Started

The definition of “community” has expanded to cover the vast new opportunities offered by a global marketplace. Your geographic community is no longer restricted to the people who come into your store, or even to the people in your neighborhood or town. The boundary of your community is now… Read more

E-commerce Search Engine Optimization For Beginners

The ranking of your website in Google and other search engines depends on the success of your search engine optimization (SEO) efforts. SEO is very important when you are trying to attract attention and customers to your e-commerce site. For beginners in the SEO… Read more

Social Media For Beginners: 10 Tips To Get You Started

Social media is revolutionizing the business world, and it has become a vitally important marketing tool for enterprises of all sizes. However, social media must be leveraged correctly for it to have the desired impact, and there are best practices that you should learn to harness and apply. If… Read more

LinkedIn Ads: The Basics, And Some Tips For Getting Started

Need to expand your business’ marketing campaign? LinkedIn ads are a great place to start, as using this social media tool offers significant benefits, particularly over other employment websites. Because LinkedIn allows for strategic targeting, with profile data delivering up to 10 times… Read more

Pinterest As A B2B Marketing Tool? Here’s How

In social media, trends come and go; however, social media is here to stay. Pinterest, the new kid on the block, in particular is likely to become a major player in the social media world, with its visual focus and unique style. The goal of any B2B’s marketing strategy is to grow brand awareness, build relationships, and… Read more