Image Image Image Image Image Image Image Image Image

August 2011 - Social Strategy1

31 Aug

By

No Comments

Where Are Your Buyers?

August 31, 2011 | By | No Comments

Companies are very focused on what their fans are saying but are missing out on where these fans are coming from.

31 Aug

By

No Comments

How to Use Social Media During a Crisis – Lessons from Irene

August 31, 2011 | By | No Comments

Highway 12, the only road onto the island, was wiped out in several places, stranding about 2,500 people. Scary stuff if you or a loved one is stranded—and concerning for property owners as well as renters who’d planned to vacation there in the upcoming weeks. Here’s how Outer Beaches Realty President Alex Risser and the rest of the staff keep all stakeholders updated…

31 Aug

By

No Comments

Are Consumers Daily Deal’ed Out?

August 31, 2011 | By | No Comments

Experian Hitwise found that 52% of surveyed consumers were overwhelmed with the volume of daily deals they receive. Traffic for social shopping giants Groupon and LivingSocial is also reported to be down, although the report did not account for mobile or app traffic.

30 Aug

By

No Comments

Brands Hear This: Use Twitter’s New Image Galleries

August 30, 2011 | By | No Comments

Up until last week, you could only share pics on Twitter via third party apps. Now you can share up to 100 pictures on your Twitter profile. They will appear in chronological order showing your most recent ones first.

30 Aug

By

No Comments

Getting More from Self-Pay: 7 Tips for Improving Patient Collections [Webinar]

August 30, 2011 | By | No Comments

Getting More from Self-Pay: 7 Tips for Improving Patient Collections, a free webinar tomorrow will feature insights and secrets to get more out Self-Pay patient collections.

30 Aug

By

3 Comments

5 Must-Read Social Media Books

August 30, 2011 | By | 3 Comments

What are you reading to better understand social media and how to use it as a way to manage online reputation, build brand awareness, connect with consumers, and collect intelligence? If you need suggestions, look no further. Here are 5 of the top must-read social media books:

1. Social Media Leadership: How to Get Off the Bench and Into the Game by Social Strategy1 Co-founder Michael F. Lewis. Do you need to take your social media strategy from on-paper conception to ROI…..

29 Aug

By

One Comment

Simple Tip for Learning What Customers Want

August 29, 2011 | By | One Comment

Social networks like Facebook, LinkedIn and Twitter are ideal platforms for asking customers simple questions. Polling features are available for many social media networks but SMBs might just ask a single question in a to-the-point post or tweet. Here are examples…

29 Aug

By

No Comments

Reputation Management Myths

August 29, 2011 | By | No Comments

There are too many “online reputation defense” companies promising things they cannot come through on. Read about common myths that are associated with reputation management online and how to avoid making mistakes related to Online Reputation Management (ORM).

29 Aug

By

No Comments

Did Your Biz Use Social Media During the Hurricane?

August 29, 2011 | By | No Comments

People have been flocking to social media to read and share news about Hurricane Irene’s slow slog up the East Coast.  On early Saturday, MSNBC.com posted an article on their home page called How to Use Social Media During Hurricane Irene. Suzanne Choney’s piece shares a list of ways to tap into social media to […]

27 Aug

By

No Comments

Looking to Launch? Blast Off Your Start-up with Social Media

August 27, 2011 | By | No Comments

How can you leverage social media to generate buzz, foster online engagement, and build a positive online reputation? Ignite Social Media’s Brian Chappell shares tips for marketing a start-up using social media. The post is packed with advice, but I’ll share some highlights: