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social media engagement Archives - Social Strategy1

How to Get More Sales Leads with Social Media

September 26, 2014 | By | No Comments

Social media is used by 87% of content marketers to carry out B2B content marketing tactics. Every platform has the potential of being a highly effective way to start new relationships and nurture existing ones. With compelling and educational content, businesses can also use social media to differentiate from competitors and show expertise in an [...]

5 Headline Tips That Get Your Community Clicking

January 16, 2014 | By | No Comments

Writing great content that’s collecting digital dust? When people come to us for help with their social media and content marketing problems, they usually name of one of two goals they are having trouble reaching: growing their community to a certain size or getting that community to engage in the content. These problems might seem [...]

05 Jun

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Social Media Communities 101: Getting Started

June 5, 2012 | By | No Comments

Social Media Communities can be intimidating and difficult to understand at the beginning, but with the help of the trained specialists at Social Strategy1 you can productively grow your online network and reach.

13 May

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The Top Corporate Tweeters Are…

May 13, 2011 | By | No Comments

Who are the top corporate tweeters, bloggers, and posters? Tara Moore on CNN Money shares the leading social media-using companies. Here’s an overview of the top five:

06 May

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Retailers Use Social to Engage Mom’s Day Shoppers

May 6, 2011 | By | No Comments

With Mother’s Day coming on the heels of a late Easter, I’ve found myself scrambling for gift ideas this year. Why? Susannah Edelbaum, on fashion ecommerce blog The High Low, writes that Mother’s Day has a bit more emotional oomph than other non-religious holidays, like Halloween

05 May

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How to Make Social Resonate with Style Guidelines

May 5, 2011 | By | One Comment

Angela Maiers, in a Social Media Explorer post, writes “Your words are your power; the stories you tell and how you tell them will define your place and space in the digital world.” So how can you help social media communications resonate?

23 Mar

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Be Fast for Social Media Success

March 23, 2011 | By | No Comments

Savvy organizations know that providing a fast response is key to keeping customers happy. It’s no different when it comes to doing business over social networks. Social Media Explorer’s Jason Falls writes that fast response times may be one tenet of successful social media marketing.

16 Mar

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Brand Beats Price, Say Consumers

March 16, 2011 | By | No Comments

The economy has spurred many families to tighten the household budget—yet price is just one factor that plays into consumers’ purchasing decisions, reports Helen Leggat on BizReport. In fact, consumers ranked brand power (or desirability) as a top factor in grabbing and keeping their attention, according to a Millward Brown study.