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Social Media ROI

14 Jul


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Quarterly Insight Report Now Available for White Box Social Intelligence Subscribers

July 14, 2015 | By | No Comments

Do your Yelp & Google scores really matter? Are they actually moving the needle to drive sales and traffic? What about turnover? Do high scores on social mean lower turnover for your organization? White Box Social Intelligence members are finding out! This week, we published our first quarterly report for White Box Social Intelligence members. This much anticipated collection of […]

20 Dec


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Social Media ROI – More Than Fans

December 20, 2011 | By | No Comments

So how do you get the masses talking? Tactics include polls, surveys, and even directly asking for feedback on a product or a relevant issue. Brands might also try a loyalty reward (a subject Ben’s post also touches on). This type of incentive is a great way to get consumers buzzing about your brand. Remember, make that loyalty reward conversation-worthy. Think about offering deep discounts or soliciting feedback on a soon-to-be-released product or service.