If you have the Nexus S 4g from Sprint and you have a Citi-MasterCard, you can use Google’s newest app, Google Wallet. On Monday Google rolled its new mobile payment app that will allow users to tap and swipe to make purchases without pulling out a credit card. In it’s first phase, it will only work in conjuction with a Citi-MasterCard or you can add money to a Google Prepaid Card from any of your existing credit cards.
According to a recent eMarketer report, Gen Xers love online video.The report showed that about 75% of Generation X watches video online, and that number is expected to rise. That’s good news for marketers, says Marketing Pilgrim’s Cynthia Boris, because it gives businesses more options for connecting with that market. What’s more, online video is compatible with mobile marketing.
They’re surprising numbers that provide a critical insight: video is becoming a social media strategy must-have. As effective as text content, like blogs, tweets, and Facebook posts, might be, it’s clear the mobile audience is latching onto video.
Foursquare announced last month that they have 10 million registered users and more than half a million businesses registered for service. That’s quite impressive being that they’ve only been around since March of 2009. That would explain why American Express has decided to expand its partnership with them after a successful pilot program.