What Do Blogs & Fraggle Rock Have in Common?
Fraggle Rock. Jelly bracelets. Leg warmers. In pop culture, trends come and go and come back again. According to Debbie Weil, blogging, which some have argued is dying at the hands of Facebook and Twitter, is back in style. In Why Repetition is In and Blogging is Back, she writes that while blogs have taken a virtual beating from some in the social media world, they continue to be the “single best way to lay down your digital footprint.” Why? They’re easily searchable, they’re findable, and they offer a permanent URL to boot.
So if your brand or professional blog has been on silent mode, maybe it’s time to re-engage with this affordable content-building social media tool. Now if you’ll excuse me, the nostalgia bug has bitten—I may have to go shopping for Fraggle Rock on DVD.