Influencer Engagement Programs
July 13, 2010 | By admin | No Comments
For years, word of mouth (WOM) has been the gold standard of marketing. With the tsunami that is social media, however, WOM has morphed into something much more powerful. Now, when Annalisa falls in love with a new product, she tweets, she blogs, she tells anyone who’s listening online just how hella good the product is. If you want to leverage that same power for your brand, check out these frequently asked questions about how to do it through influencer engagement programs…
