Twitter is a very powerful tool for businesses in this digital age, but if you do not use it properly you may be in for some major problems. Check out these Twitter Etiquette Tips to help your business get the most out of the platform.
Are you finding it difficult to convince your boss(es) that social media needs to be implemented into your company’s structure? Here are some great tips to help your confidence & help you sell them social media for business!
Social media platforms, like Facebook and Twitter, give salespeople the power to connect with prospects in varying stages of the buying cycle. TopRank Blog’s Lee Odden shares 5 social media tactics for sales teams. Here are two:
Chris Brogan suggests using videos to share interviews and testimonials, as well as “behind the scenes” material. In addition to a blog, share video content on social media platforms as well, such as Facebook and the world’s #2 search engine, YouTube.
Whether it’s YouTube or Facebook, Twitter or Flickr, social media platforms help even the marketing playing field for the businesses in your neighborhood, whether it’s the ice cream shop where your daughter got her first job or the art store where you had your marriage certificate framed.
Have you ever wondered who decided that strapless and tube tops would be the “it” style this summer? Or have you pondered who decides that taupe is the new black? In the past, those decisions were made by retail store buyers and fashion editors. Not anymore. Thanks to social media, those decisions are now being made by the people who buy and wear the fashions, according to a report from Mashable’s Lauren Indvik.
New media and small biz marketing consultant Jeff Korhan, on Social Media Examiner, shares one fresh reason: As social search gains traction, Google and other search engines, he writes, are giving greater emphasis to content with real-time info, including time and location.
The CNN article cites a Pearson Learning Solutions study that found half of polled teachers believe in-class use of Facebook and Twitter harms learning. And, of course, the digital divide continues to prevent many students from accessing the Internet, much less social media.