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Qwikster Archives - Social Strategy1

12 Oct

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What’s in Your Name? Check Social Media Before Naming or Rebranding

October 12, 2011 | By | No Comments

Find out why it is very important to research potential brand and company names thoroughly on the web. Does Qwikster ring a bell?

22 Sep

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Twitter and Elmo and Pot, Oh My! Netflix Woes Multiply

September 22, 2011 | By | No Comments

But Netflix’s public relations woes don’t stop there: @Qwikster is already a Twitter account.

And it’s not a business account. Or, for that matter, any type of account you’d want your grandma reading. It’s the handle for Jason Castillo, a self-described bored person with a penchant for four-letter words and little use for punctuation.