Now it’s time to start putting that information you’re collecting into action. One key to an effective social media strategy is engaging influencers. Here’s an FAQ guide to the social media influencer.
You want an online presence that’s positive and relevant; one that engages customers and builds brand awareness; one that makes you a leader in your industry. But how do you find the time and develop the expertise? @getajenny
Want to watch your boss turn forty shades of red? Looking for a way to enrage board members? Perhaps you just want to tank the brand your team has worked so hard to build? Look no further, my friend. Here’s a down-and-dirty guide to transforming your brand’s online reputation management into a headline-earning disaster…
You’ve been tasked with creating a social media strategy. But what do you know about it? Sure, you can post pictures of your baby’s first feeding onto the family blog and “friend” the guy who sat behind you in Mrs. Zook’s math class. But how do you use those social media platforms to build your brand?
By now, you know that online listening and reputation management is becoming an increasingly important part of building brand awareness. But listening just isn’t enough. In fact, the whole goal of social media is to connect people. That means that if you’re going to leverage the power of the online world, you must establish an online presence.
You’re searching the Web because you know it’s time for your company to start a social media monitoring and reputation management program. By now, you’ve also done enough homework to know that it’s not something you want to do in-house. After all, you don’t really want to invest time and resources in a project that’s not your bread-and-butter. Here’s your shopping list for finding a best-in-class social media monitoring service…
From the brand Facebook page to a social network customer response team, you think you have this social media strategy thing down to a science. But, do you? Even if your ear is to the ground, listening intently for consumer sentiment and content resonance you could be missing an often overlooked part of social media monitoring: employee sentiment.
It’s official. Social Strategy1 is live and operational and you can follow us on Twitter @ SStrategy1. Yesterday we announced the launch of an advanced program that links social media monitoring (SMM) and real-time online reputation management (ORM). Delivered as a comprehensive service, our online solutions help businesses implement and manage a complete strategy for effectively […]