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Mike Lewis Archives - Social Strategy1

23 Nov

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Social Strategy1’s Facelift: Tell Us What You Think

November 23, 2011 | By | 3 Comments

We just launched our new look and feel at Social Strategy1. Tell us what you think of the new look for a chance to win an autographed copy of Social Media Leadership: How to Get Off the Bench and Into the Game! Happy Thanksgiving!

16 Nov

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How Do Consumers Determine Which Reviews are Trustworthy? [Study]

November 16, 2011 | By | No Comments

The 2011 Cone Online Influence Trend Tracker Survey results show that not only are people reading and reviewing more, it also shows that people are looking for specific influencers or experts to contact for the best information regarding a certain product.

06 Oct

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Wharton Reunion for Social Media Discussion with Knowledge@Wharton

October 6, 2011 | By | One Comment

Mike Lewis and Steve Ennen were asked to participate in the Knowledge@Wharton interview, recently discussing social media and its impact on business.

19 Sep

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Innovation in Video Marketing

September 19, 2011 | By | No Comments

Oculu has come out with a very unique and innovative video marketing service where their spokesperson walks onto your website and says whatever you want! Check out this cool new web marketing tool.

15 Sep

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How to Make Sense of Social Media

September 15, 2011 | By | No Comments

Businesses continue to struggle to adapt to the new digital age. Mike Lewis shares personal insights on how he was able to change his business to meet the needs of the digital world.

13 Sep

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Workshop: Customer Support Goes Social

September 13, 2011 | By | No Comments

Explore proven methods for making the case for supporting your customers online through social media, and what the positive returns are that you can expect for your business.

08 Sep

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Online Shopper Satisfaction Down, Opportunities for Engagement Up

September 8, 2011 | By | One Comment

Wow! The numbers indicate that online storefronts may need to do a better job in some areas, like providing clear price information. But there are also plenty of opportunities here for social media savvy companies to narrow those satisfaction gaps:
Social media monitoring gives insight into what customers want, from product design to customer service.
Online engagement, the Johnny-on-the-spot kind, will help answer those questions customers have about, for example, product comparisons.

08 Sep

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Social Media Marketing – Ready, Aim, Fire

September 8, 2011 | By | No Comments

Social Media Marketing is nothing like shooting fish in a barrel. Read insights from Dennis Stoutenburgh on how social media marketing should be approached by businesses.

07 Sep

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Customer Support Goes Social – Don’t Miss This Webinar

September 7, 2011 | By | 3 Comments

After the record-breaking attendance of our last social media webinar and at the request of our followers, another great webinar is coming your way Wednesday, September 14th at 2pm Eastern. “Customer Support Goes Social – 3 Important Business Lessons and the Pitfalls to Avoid” is hosted by OfficeArrow’s Co-Founder Mike Lewis and author of “Social […]

16 Aug

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Social Media Leadership – Practical Applications for Business

August 16, 2011 | By | No Comments

Social Media Leadership: How to Get Off the Bench and Into the Game, a new book from Michael F. Lewis dives into the important issues businesses face online.