Image Image Image Image Image Image Image Image Image

EcoFin Media Archives - Social Strategy1

08 Sep

By

No Comments

Lost: Brand Social Media Strategy

September 8, 2011 | By | No Comments

Without good online intelligence, it’s hard for businesses to know for sure that they’re getting the most out of their social media investment. I was reminded of this when I read that nearly half (46%) of millionaires now use Facebook, according to a study from consulting and marketing firm Spectrem Group.

20 Jul

By

No Comments

Daily Deal Best Practices

July 20, 2011 | By | No Comments

As brands continue to learn the ABC’s of connecting with customers through group buying sites, research is starting to quantify the promotions. On OPEN Forum, EcoFin Media’s Mike Periu summarizes the results of a study of 324 companies who participated in deal promotions.