Last week UFC president Dana White announced a Twitter competition that will give the fighters a chance to win a $5,000 bonus each quarter. Unlike other pro sports in which athletes are cautioned against and even fined for their use of social media, the Ultimate Fight Championship (UFC) is making a bold move in the direction of social media engagement.
Business runs on people power, whether it’s the warehouse worker who unloads trucks or the administrative assistant legendary for supernatural organizational abilities. They have skills. They have know-how. And they can help expand your brand’s digital footprint by delivering social media content, according to The Urbane Way’s Eric Brown on Social Media Explorer.