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“People” Engine Uses Facebook Data to Rank Job Seekers

September 21, 2011 | By | No Comments

Employers can now tap into a “Google Page Rank for people” via startup Identified, according to Forbes’ Tomio Geron. The site, now in beta, will rank people on a scale of 1 to 100 based on work history, educational background, and, interestingly, social network. The data comes from publicly available info on Facebook user profiles. The social network component of the ranking is based on:

  • Strength of social connections
  • Quality of social connections
  • Depth of social network
  • Breadth of social network

As Tomio notes, it raises the question of the value of someone’s social network—and more specifically, the value of their online social network. How might the analysis negatively affect a potential star employee who doesn’t use Facebook frequently or have a wide social circle? Co-founder Adeyemi Ajao says they are working on building its analysis so it understands the quality of those social connections in addition to the quantity.

Check out the full Forbes article for much more information.

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