Have You Loved Your Influencers Today?
My must-share bit of advice this week comes from leading social strategist and Resonate Social Media CEO Eric Harr. In The (Realistic) Risks & Rewards of Social Media, posted on Social Media Today, he says that social channels help brands connect with Mavens (to use Malcolm Gladwell’s term). Eric writes: “Pour yourself a glass of wine and spend 30 minutes a week loving on your Mavens.”
What have you done to show some love to your influencers?
So retweet a message, post “thanks for your support,” ask for their advice—whatever you do, “loving on your Mavens” is worth the investment.
How do you show brand influencers love?