Customer Experience Management
Even in an era with heightened customer expectations and a sense that brands are increasingly pressured to answer almost instantaneously, a number of brands are excelling in customer service. A number of those organizations, whether in regulated industries or within areas rather reliant upon the free flow of information, are reinforcing customer experiences with digital and social media. Customer service standouts that apply to multiple industries and audience needs were discussed in November’s Social Media Leadership Awards Customer Experience Management session led by speakers Ted Rubin, Chief Social Media Marketing Officer of Collective Bias, Shayna Beck, Retail Marketing and Social Media of The Vanguard Group, Inc., and Michael Lewis, Chairman and CEO of ILD Corp., Author, and Chairman of Social Strategy1. Listen in as the speakers address how organizations can define and pursue conditions for success that compliment social-business goals.
Our customer experience management speakers share how companies are staying a cut above competitors and boosting customer loyalty that improves organization-wide results. Althought there isn’t one single tactic, there are ways to synchronize mission with message and still achieve top and bottom line results.
More discussions and chances to pose questions to customer service leaders will be presented at the CXMSUMMIT in Dallas on January 31, 2013. The CXMSUMMIT will take place at the Westin Galleria from 2:00 – 6:00 p.m. CST and will focus on three components of social media best practices and business strategies to lead you to more customers. Sessions are 45 minutes each and include topics on: customer data and building loyalty, social media lead generation and social media customer service. Connect via LinkedIn or Twitter @STRATUSCXM to follow details about this conference. Registration and details on cxmsummit.com.