Corporate Blogging Starter Kit
This is an excellent corporate blogging starter kit for communications, marketing and social media professionals who are launching a corporate blog. It is not a “how to” this kit is a series of documents design to support any organization launch and manage a corporate blog.
The Corporate Blogging kit includes:
- Editorial Plan – this helps outline the voice of your brand is and goals for the blog.
- Keyword List – this outlines the specific search engine marketing guides for posting.
- Editorial Calendar – schedule your posts and assign personel resources to specific tasks.
- Blog Post Template – a basic structure for SEO guidelines and blog post layout best practices.
- Share of Voice – Measurement document to compare your organization against your competition.