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Mobile Apps

25 Jul

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Social Media, What’s Your Policy?

July 25, 2011 | By | No Comments

Businesses are still searching for how they can build a beneficial social media policy. See how you can protect your brand with a Corporate Social Media Policy.

19 Jul

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Wave or Tap Your Smartphone To Purchase – Coming Soon!

July 19, 2011 | By | No Comments

A couple of months ago I wrote about the steps that major players such as Google, Apple, Verizon, etc. were taking to enter the mobile payments field.  The steps involve getting their products ready to support the next wave in mobile, NFC (near-field communication). With NFC, you’ll no longer need your wallet or credit cards […]

12 Jul

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What Do You “Google-On-The-Go”?

July 12, 2011 | By | No Comments

What do we “Google-on-the-go”? Laura Drell from Mashable tells us that although what we look for is not very different, it’s when we look, why we look and what we do soon after we look that is different comparing to our behavior on a PC.

04 Jul

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New Phone Features One-Touch Facebook Button

July 4, 2011 | By | No Comments

Facebook status updaters rejoice! The upcoming HTC Status will have a dedicated hard key Facebook button. Available through AT&T, it’s the first U.S. phone to carry the feature, which was launched in Europe earlier this year, reports Mashable.

21 Jun

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Mobile Apps Are Taking Over

June 21, 2011 | By | No Comments

A recent study published by Flurry reports that for the first time ever, daily time spent on mobile apps surpasses desktop and mobile web consumption. The results show that the average user spends 9% more time using mobile apps than the internet. The two winners within the mobile world are of course games, claiming 47% and social networking at 32%.

07 Jun

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To Be or Not To Be Mobile

June 7, 2011 | By | 2 Comments

The stats continue to show that if you have an online presence, you must have a mobile solution. Whether you have an ecommerce site, just a presence for your local storefront, or generating traffic for advertising purposes it doesn’t matter, the business need is there.

20 May

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Mobile Marketing Too Cutting Edge for Small Biz, Says Survey

May 20, 2011 | By | No Comments

Many small businesses still view mobile marketing tactics, such as text messaging, location-based websites, and mobile apps, as too cutting edge to be of value, according to the 2011 State of Small Business Report from Network Solutions and the University of Maryland. Here’s a snapshot of the researchers’ mobile findings:

29 Apr

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Pepsi Launches Social Vending Machine

April 29, 2011 | By | No Comments

You may not actually be able to buy the world a Coke, but now you can apparently use a text to buy a pal a Pepsi. The new PepsiCo Social Vending Machine will let users send a free soft drink to a friend.

13 Apr

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MISSING: Mobile Marketing Strategies

April 13, 2011 | By | One Comment

A survey from online business network MerchantCircle found that although small businesses are strapped for time and resources, they’ve largely adopted social media as part of their marketing strategies. However the survey also revealed that merchants haven’t yet latched onto another growing technology: mobile.

11 Apr

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Mobile Apps for Golfers

April 11, 2011 | By | No Comments

Mashable’s Jeana Lee Tahnk put together a list of mobile apps to keep us playing along and working on the perfect swing.